Legal logos

What Components to Look for in Management Services Logos

WHAT TO LOOK FOR IN LEGAL BRAND IDENTITIES

Whether you are in an attorney & law firm or provide legal services, you need to show your clients that you are a professional and an expert in your field. Now even though you can show both these qualities in a variety of different ways, a logo design will go to places you never thought reachable. Moreover, when designing logos for companies in both these categories, your designer must consider the aspects of color, symbol and font, which come together to make a sensational and distinctive design. Remember, if you choose us for your logo, you will not be disappointed with the results because we know that this is the one branding tool which goes on everything from your products to your promotional items, packaging boxes and stationery.

When you think about the colors of legal firms and services, subtle and muted but professional colors like greys, blacks, reds, blues and greens come to mind. One of the reasons why these are the preferred colors of this industry is because they show experience, balance, and professionalism. These colors are also called formal colors and are used in a variety of ways in the corporate world so they will look just right when used with a good and meaningful symbol.

The second element that you will need to focus on is the symbol which is going to directly represent your company. Though it may be a little challenging to decide on the image that you should use in your logo, the perfect symbol will set you apart and distinguish you from the rest of the players in the market. Choosing this image is crucial because it will decide whether you are seen as a professional, credible and trustworthy firm or legal service. Symbols of a court house, the justice balance or ink pot and quell are common in both these categories but you can be as creative as you want, just as long as the image you are using is relevant to your brand and industry. The only way you can ensure that your logo design has a good symbol is if you hire a professional who has experience in designing the logos of this industry.

Alternatively, you can also use the name or initials of your company with or without the symbol to go with it. Though, when choosing to work with this type of symbol, you must be careful with the font choice. Refer to a typography guide to choose the perfect one because if you include amateurish ones like comic sans, your logo will be an instant failure.

The only sure way you can avoid a major mishap in the designing of your logo is if you contact us and help us create a smashing brand image for you.