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Logo for annual Crime Stoppers fundraiser

Caught by Crime Stoppers

Contest Holder CrimeStoppers ?

Last Logged in : 3468days9hrs ago

Concepts Submitted

32

Prize Money
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Project Finalized


Project: Logo for annual Crime Stoppers fu ...
Industry: Law Logo
Contest Launched: Feb 17, 2015
Selected: 1 winning design from 32 concepts
Winning Design by: rooster
Close Date: Mar 04, 2015


Logo for annual Crime Stoppers fundraiser - Law


Awarded as a winner
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Creative Brief


Logo for annual Crime Stoppers fundraiser

Caught by Crime Stoppers

a jail bailout

Yes

Crime Stoppers is a non-profit organization separate from law enforcement and government. It is funded entirely by community support. Crime Stoppers provides the public with a resource to submit tips anonymously via phone, text, online form, and mobile app. This information is collected by Crime Stoppers and then passed along to the appropriate law enforcement agency.

More info: www.crimestoppers.ab.ca/edmonton

This logo is for a large-scale fundraiser that will be held annually to raise significant donor dollars for the program. It is Jail and Bail - style. Participants will be picked up by police officers/volunteers, driven to a mock jail, have to raise money to make their bail, and then be released. It will be a fun event with a lot of community participation (the participants themselves, companies that support the event through monetary or in-kind donations, and those donating towards the bail). It will be held in a high-traffic shopping centre. We want it to feel like a community event, where individuals who see the logo and hear of the event feel good about participating and like they've done something to create safer communities by supporting Crime Stoppers' continued success.

Law

Logo Type
Logo Type

Symbolic
Symbolic

Illustrative
Illustrative

Character
Character


Modern
Sophisticated
Simple
Professional

Red, Black, White, Grey - logo should have options for being on a white background AND a black/grey background. It should compliment our current logo.

not sure

The name Caught by Crime Stoppers is the main name. Over time, the tagline "a jail bailout" will be dropped from the logo so it must be easily removable. Its purpose is simply to give quick clarity to the event while the event is still new.

The C in Caught and C in Crime Stoppers could be turned into handcuffs. Just a thought - please don't let this limit your creativity.

This logo should be either similar enough to our current logo that we can just use the event logo and the public will still connect that it's a Crime Stoppers event OR different enough that it's appropriate to use both and not feel repetitive.

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Discussion


Comments

  • February 19, 2015 12:37 PM
    CrimeStoppers CrimeStoppers
      Project Holder
    The creative brief mentions an idea of having the C in caught and the C in Crime Stoppers turned into hand cuffs - the designs submitted so far are really amazing! If possible, it would be nice to think outside the box, if there are other designs (maybe without handcuffs?) that you wonderful creative people can present :) Thank you so much for your hard work on this!

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