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Logo for start up organic product business

Dillon's Farm

Contest Holder fpaps ?

Last Logged in : 3807days20hrs ago

Concepts Submitted

61

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for start up organic product ...
Industry: Personal Care Logo
Contest Launched: Feb 19, 2014
Selected: 1 winning design from 61 concepts
Winning Design by: Mayas
Close Date: Mar 01, 2014


Logo for start up organic product business - Personal Care


Awarded as a winner
Project Report    

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Creative Brief


Logo for start up organic product business

Dillon's Farm

Organic Lifestyle Boutique

Yes

Dillon's Farm manufactures and sells all natural and organic personal care products to an active middle class clientele. Our target audience is middle to upper middle class people who enjoy a fit, wholesome and all natural lifestyle. We would like to attract both male and female clientele. Our client base will range from college students to middle age people with children up to grandparents of the Woodstock generation. Our logo will impart a feeling of organic, simple, honest and affordable with a hippie flair.

The owner of this company is a 22 year old, long haired, guitar playing, nature loving young man. This logo will impart his personality of back to nature and a simple clean lifestyle. In addition to personal care products we will be selling other lifestyle accessories such as jewelry, art and organic snacks. The logo and business name must be able to fit on a lotion bottle or soap bar and still be readable and distinguishable. The tag line will only be used in the retail environment such as web site and store sign.

Two ideas we initially had were a red barn in green rolling hills and a branding iron style picture with a "D" and an "F" encircled in a half rising sun. This logo must be able to be used in color and black and white. It does not need to be reversible. This should be a clean simple logo so photographs or the like probably won't work.

I would like to be able to use the pictorial, business name and tag line all separately or combined. The pictorial must be simple yet still impart our business philosophy. The business name should be in a font that will impart our business philosophy alone. This would be a more rugged than dainty font. It must impart rural, simple and natural feelings. Dillon is a peace and love hippie style person so the "O" in Dillon could be a peace sign. The tag line should be in a different font that will still impart the feeling of the business alone. This could be a softer font, maybe even a script. A leaf or other organic style picture could be included in the tag line.

Personal Care

Symbolic
Symbolic

Illustrative
Illustrative


Retro
Traditional
Youthful
Simple
Casual
Rustic

green, red, yellow but are open to any suggestions

not sure

Sunrise over green hills, barn and silo, branding iron, psychedelic

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