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Deciding
Project Finalized
Project: Billboard for two car dealerships
Industry:
Automotive Logo
Contest Launched:
Mar 30, 2017
Selected:
1
winning design from 35 concepts
Winning Design by:
idrispangestu
Close Date:
Apr 13, 2017
Creative Brief
Billboard for two car dealerships
Mercedes and BMW stores
Needing to design a billboard featuring Mercedes-Benz of Columbia and BMW of Columbia Both stores are located in Columbia, Missouri www.columbiabmw.com www.columbiamercedesbenz.com/ These are the websites to both dealerships The billboard presented to me showed Mercedes benz of columbia on the left side, Bmw of Columbia on the right side with a line separting the two below they put the tagline Experience the difference, with difference being slightly larger and in red cursive I don't mind using the website if it works, I love using the name of the store, the logos, but there needs to be clear separation
Automotive
significant highway traffic
Logos, separation between the brands, something that stands out on a billboard
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