A Modern Logo for 21st Century Kids Play Space

Kidoolo (optional include Play Space or Play Club as a descriptor)

Contest Holder tstephens91 ?

Last Logged in : 1737days18hrs ago

Concepts Submitted

112

Guaranteed Prize
200
Winner(s)

2

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: A Modern Logo for 21st Century Ki ...
Industry: Entertainment Logo
Contest Launched: Apr 03, 2014
Selected: 2 winning design from 112 concepts
Winning Design by: duke396
Close Date: Apr 18, 2014


A Modern Logo for 21st Century Kids Play Space - Entertainment


Awarded as a winner
Project Report    

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Creative Brief


A Modern Logo for 21st Century Kids Play Space

Kidoolo (optional include Play Space or Play Club as a descriptor)

No

Good day creative gurus,

I need your creative powers to develop a modern, sleek logo for a modern kids' play space. The design aesthetic will be a minimalistic, original, but upscale and not juvenille. Since the word is so short, I would like to see if we can do something to make the word more powerful and memorable with possibly an original font treatment for the word or creative treatment for one or some of letters or an icon that conveys play, energy or kids.

For colors, I need something gender neutral and I really like the combination of blue, grey and yellow. However, I am open to other color combinations that are gender neutral, modern and a refined color palette. Just nothing too bright and it must be readable. Avoid pink and Walmart Blue.

· From the logo, Emotional take-away: Exciting, Magnified/Amplified, Simple, Elevated, Happiness

Entertainment

Logo Type
Logo Type

Abstract Mark
Abstract Mark

Initials
Initials


Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Modern
Fun
Youthful
Geometric

Blue, yellow and possible gray as an accent or background. However, I am open to other modern, sophisticated colors with a little pop and that are gender neutral.

not sure

Avoid colors from competitors like Chuck E Cheese, Pump It Up, Kidsville (orange). Also, I like logo styles like Pinterest because the logo is descriptive of what the service is and Zipcar because it incorporates the first letter into the icon.

Lastly, I do not want a very colorful logo, but more subdue and fresh with a pop of color. Nor do I want a design that is whimsical or juvenile. I am seeking a good balance that conveys energy, kids or subtle play, but still cool and casual.

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