SPS Logo

SPS

Contest Holder marketingbfg ?

Last Logged in : 1056days12hrs ago

Concepts Submitted

132

Prize Money

200

Winner(s)

A Logo, Monogram, or Icon

All design entries are veiled from other designers till the end of the contest.

Live Project

Deciding

Project Finalized

Project: SPS Logo

Industry: Real Estate Logo

Contest Launched: Feb 13, 2015

Selected: 1 winning design from 132 concepts

Winning Design by: nellie

Close Date: Mar 07, 2015

Concept #116

Awarded as a winner

#116

#78

#76

#131

#81

#77

#74

#73

#51

#50

#36

#35

#34

#132

#130

#117

#79

#46

#12

Creative Brief

Project name

SPS Logo

Design Text

SPS

Tagline

Property Marketing

Include this tagline in my logo.

Describe who/what this design is about

I want to evolve the current logo which is now 8 years old, to be a more modern graphic.
I still want to maintain roughly the same idea, but I'd like to see an evolution.
You can see here the evolutions that we have gone through
--> http://screencast.com/t/G1xZj7SH0log

WHATS IS SPS?
SPS provides property marketing services TO the real estate industry (we are a marketing / technology company - NOT a real estate company)
We help with "Property Marketing" ie helping a real estate agent to WIN more listing contracts and then to help them get more exposure for that property.
The brand was formally called "single property sites" - but these days I want to make it broader - so we are starting to use "SPS Property Marketing" as the service name.

NOTE You can make the logo around "SPS", or, you may create a logo with "SPS" and "Property Marketing"
I am open to ideas!

Industry type

Real Estate

What kind of design are you looking for?

Logo Type

Abstract Mark

Initials

How would you describe the effect in your logo:(Check all that apply)

Modern
Sophisticated
Simple
High Tech

What colors would you like?

I made the existing logo background green color richer / brighter about 3 years ago. I am OK with further refinement on the green (if you choose to use it) as long as it remains roughly around this same hue. NOTE: I need a logo that does present OK on a white page - and a bright green can be problematic as the contrast between bright green and white sometimes is not effective - i.e. bright green lettering on a white background for example may, on its own, not provide a strong enough logo. So - using black (or white) with green is fine.

How many colors do you want in your design?

Do you have any additional suggestions or ideas?

The proportions should either be roughly SQUARE or LANDSCAPE

I do not want a logo that is portrait or letterbox (ie long and thin)