IFS Financial Services Business Logo!

IFS

Contest Holder schmize ?

Last Logged in : 4720days3hrs ago

Concepts Submitted

113

Guaranteed Prize

225

Winner(s)

A Logo, Monogram, or Icon

All design entries can be viewed by other designers.

Live Project

Deciding

Project Finalized

Project: IFS Financial Services Business L ...

Industry: Financial Services Logo

Contest Launched: Dec 27, 2011

Selected: 1 winning design from 113 concepts

Winning Design by: rahalriva

Close Date: Jan 06, 2012

Concept #112

Awarded as a winner

#77

#76

#61

#56

#82

#63

#57

#48

#45

#36

#32

#31

#94

#79

#60

#53

#20

#90

#113

#112

#111

#109

#108

#107

#106

#105

Creative Brief

Project name

IFS Financial Services Business Logo!

Design Text

IFS

Tagline

Interrelated Financial Services / Innovative Fuel Solutions

Include this tagline in my logo.

Yes

Describe who/what this design is about

The corporation IFS, Inc. is looking for a new logo! IFS, Inc. is comprised of two independent companies. The two companies are Interrelated Financial Services and Innovative Fuel Solutions. As a result, we are looking for one logo (IFS) that can be used for either company. In addition, we would like to see the name of each company spelled out below the IFS in separate designs. IFS is a consulting and financial services firm that specializes in excise tax and duty drawback for petroleum companies. This is the link to our website, and our previous logo of the three-rings can be found at the top (www.ifs4excise.com). We are looking for a new logo that may or may not include the three-ring design, includes the name IFS, over a white background and is innovative in sparking interest in our services.

Industry type

Financial Services

What kind of design are you looking for?

Abstract Mark

How would you describe the effect in your logo:(Check all that apply)

Unique/Creative
Clean/Simple
Corporate
Modern
Industry Oriented

What colors would you like?

While the maroon color of our previous logo provides a good starting point, we are open to new ideas! We encourage creativity but are still interested in remaining formal for business.

How many colors do you want in your design?

not sure

Do you have any additional suggestions or ideas?

One idea that we've considered for spelling out the name of the companies is to start at the "i" and spell "Interrelated Financial Services" in one direction and "Innovative Fuel Solutions" going down to create a 90 degree angle in which they share the initial "i"

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Discussion

Comments

January 04, 2012 9:48 AM
schmize
Project Holder

Great job, I'm very impressed with the designs coming in! As we are coming down the home stretch here, I have a much better idea of what I like and am looking for in a final product. I like the flame idea over the "i" as initially introduced in design #45. I also like the creative font design #45 used as well. That being said, I would like to see something like that incorporated with these other design attributes. I like how design #53 used red font in only the "i," "f," and "s" when spelling out the company name and using black for the rest of the words. In addition, I'm fond of using a similar arch and look to the designs of #31 and #48. That being said, these are characteristics I'm looking for in a final design and selecting a winner!

0 0
December 30, 2011 11:18 AM
schmize
Project Holder

I'm very impressed with many of the designs submitted. More specifically, the ones that stand out to me are designs #6, #9, #15, and #16. They are clean and modern looking. http://en.wikipedia.org/wiki/Template:Shades_of_red This is a template of reds I found, and I am looking for a red that is similar to the fire brick.

0 0
December 28, 2011 3:08 PM
schmize
Project Holder

Draft #5 is a little plain, and I'm not a fan of the font selection.Drafts #6 and #7 are definitely a step in the right direction.. I like the use of color in these designs, and I liked how the "I," "F," and "S" were in similar color to the logo.. I would also like to see some designs that incorporate the previous three-ring logo that can be found on our website www.ifs4excise.com Thanks and keep up the good work!

0 0
December 28, 2011 9:23 AM
schmize
Project Holder

Drafts #1 and #2 remind me too much of the Fila logo.. I like how draft #3 is more unique, but I'm looking for a more creative interpretation of the letters IFS.. The financial bars are a good idea, but I don't think they best represent the look my corporation is going for.

0 0

Contest Winner(s)

Winner(s)	Design(s)	Prize Money
Contest Winner	Concept # 112	$ 225

IFS Financial Services Business Logo!

Concept #112

Creative Brief

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