Icarus Logo Upgrade

Icarus Canopies NZ / Daedalus Project NZ

Contest Holder nzaerosports ?

Last Logged in : 3939days15hrs ago

Concepts Submitted

Guaranteed Prize

200

Winner(s)

A Logo, Monogram, or Icon

All design entries are veiled from other designers till the end of the contest.

Live Project

Deciding

Project Finalized

Project: Icarus Logo Upgrade

Industry: Sports Logo

Contest Launched: Nov 21, 2013

Selected: 1 winning design from 57 concepts

Winning Design by: tikiri

Close Date: Dec 16, 2013

Concept #34

Awarded as a winner

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Creative Brief

Project name

Icarus Logo Upgrade

Design Text

Icarus Canopies NZ / Daedalus Project NZ

Tagline

Include this tagline in my logo.

Describe who/what this design is about

We (NZ Aerosports) have been using this 2 logos (Icarus Canopies and Daedalus Project) for a long time for our two skydiving equipment (parachute) brands. Icarus is our beginner and intermediate range when Daedalus is including our high performance and competition products. These brands are established and recognized.

We don't want any disruption in the branding (so no big change) but we think those logos can be made better and upgraded.

Industry type

Sports

What kind of design are you looking for?

Logo Type

Illustrative

How would you describe the effect in your logo:(Check all that apply)

Modern
Simple

What colors would you like?

Icarus Canopies has to be Yellow, Black and White. Daedalus Project has to be Green, Black and White. Shades of those colors can be considered.

How many colors do you want in your design?

Do you have any additional suggestions or ideas?

We think that their is a lack of balance and consistency.
We also think it could be a bit more modern and sophisticated.
The font could be changed as well as the way to integrate the NZ into the logo.
We would like to keep a similar aspect ratio.
Bottom line: the logos should be similar enough but better !
Thanks