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Business logo: Consultancy in Japan for corp. clients with target markets in China, Korea and Japan

Asia Consult

Contest Holder Asiaconsult ?

Last Logged in : 4412days34mins ago

Concepts Submitted

222

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Business logo: Consultancy in Jap ...
Industry: Consulting Logo
Contest Launched: Nov 21, 2011
Selected: 1 winning design from 222 concepts
Winning Design by: minhmeo2011
Close Date: Nov 29, 2011


Business logo: Consultancy in Japan for corp. clients with target markets in China, Korea and Japan - Consulting


Awarded as a winner
Project Report    

Sort by:


#90

#70

#45

#177

#152

#110

#99

#91

#68

#63

#52

#49

#205

#169

#100

#75

#71

#69

#67

#64

#50


Creative Brief


Business logo: Consultancy in Japan for corp. clients with target markets in China, Korea and Japan

Asia Consult

Management & Market Excellence

Yes

My business assists clients (mostly industrial manufacturers) from EU and NAFTA with complex consulting projects in North East Asia.
My practice focusses on on management & strategy consulting, supply chain management & distribution, market research, M&A and change management.

Consulting


Clean/Simple
Corporate
Serious

Blue, silver, grey, gold, black or similar

2

The logo should appeal to potential clients from around the world while ideally making a connection to target markets in NE Asia.

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Discussion


Comments

  • December 01, 2011 2:06 AM
    Asiaconsult Asiaconsult
      Project Holder
    Dear designers, the project has come to a close and we have made our pick. All of you have worked very hard and it was extremely difficult for us to make a selection. You are all incredibly gifted and it was a pleasure to work with all of you. Best wishes Bjoern

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  • December 01, 2011 2:04 AM
    Asiaconsult Asiaconsult
      Project Holder
    Dear designers, the project has come to a close an

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  • November 29, 2011 9:40 PM
    gonzamokushi gonzamokushi
     
    218 same concept...that's low :)

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  • November 28, 2011 6:59 PM
    Asiaconsult Asiaconsult
      Project Holder
    One final and important information. Asia Consult is based in Japan and serves N/E Asia. Given its phonetic proximity to death in Japanese, the number 4 is not a good number here. Insofar please avoid any designs with 4 elements. Yoroshiku!

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  • November 27, 2011 5:50 AM
    chris08191987 chris08191987
     
    good day sir! can you give me a tip so that i will improve my design.thanks

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  • November 25, 2011 11:37 PM
    Asiaconsult Asiaconsult
      Project Holder
    Black, sorry for eliminating your proposal #44. Please ensure that you read the creative brief and project discussion to fully understand the objectives before submitting entries. Your design does not comply with multiple requirements. Best, Bjoern

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  • November 25, 2011 8:41 PM
    Asiaconsult Asiaconsult
      Project Holder
    Smayra10, can you please change the tagline of #7 to 'Management & Market Excellence". I really like the logo but the tagline has been changed back to its original so please reflect this in your entry.

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  • November 25, 2011 8:03 PM
    Asiaconsult Asiaconsult
      Project Holder
    I really like #43 but please eliminate the horizontal line betw. the logo text and the tag line. Also please make the tag line a bit less prominent (maybe a bit more greyish and not bolt). The fonts that you have chosen for this proposal looks awsome. I love it.

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  • November 25, 2011 6:57 PM
    Asiaconsult Asiaconsult
      Project Holder
    Oh, there is one more thing. Designer kinghridoy is right and all designs that obviously are copies of earlier proposals will not be permitted in the competition. I earlier thought of veiling this contest but I do believe in transparency and also think that any obvious copyright violations can be easier identified by allowing all designers to review the entries. I still believe in this concept but I urge all participants to respect the work of your fellow competitors and not to steel from them!!!

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  • November 25, 2011 6:52 PM
    Asiaconsult Asiaconsult
      Project Holder
    Guys, I am totally blown away by both the guality and quantity of design submissions for this competition. I am 'truly drenched in design'. You rock! However, I need to remind all of you of the design objectives that I have communicated earlier to steer the project into its closing stage: 1. Please keep the text part of the logo plain, i.e. no embedded graphic elements within the text: No rising sun style 'O', no fancy 'A' or other 'enhancements. Also please don't spoil the clean looks by applying shade/fade/mirror effects to the text. And finally: No horizontal lines or other separations between the main text "Asia Consult" and the tag line "Management & Market Excellence". 2. Please do not use overly flashy fonts in your design. We are a business consulting practice and not an IT firm or fashion company. 3. Please adhere to the two colour restriction for the logo that I have required in the creative brief. THIS IS A MUST, also to keep production cost in check. 4. Please keep the tag line at the same length as the main body. And the tag line is "Management & Market Excellence". 5. Please make some reference to the regional context of our consultancy. Please be creative here. I really like the proposals that include abstract Yin/Yang symbols. Maybe you can think of other common design denominators that link our target countries Japan, Korea and China. Maybe a subtile reference to a buddhist temple roof, the typical gate to a buddhist shrine or similar. And: No more spinning globes... I DON'T LIKE THEM and designs incorporating globes will not, I repeat, will NOT be selected as the winning entry. 6. Please keep any graphic elements on either side of the text part of the logo. Do not arrange them on top (or at the bottom) of the text. I know it sounds harsh, but I will eliminate most entries that do not meet the above criteria. Any logo that remains in the competition but still violates the above principles will need to be re-considered by the designer to meet the specified criteria and to stand a chance in the competition. Happy weekend everyone. Bjoern

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  • November 24, 2011 7:23 PM
    Asiaconsult Asiaconsult
      Project Holder
    To all participating designers: Please only submit logo designs on a plain white background as that is how it will appear on our namecards, stationary, website, etc.

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  • November 24, 2011 7:20 PM
    Asiaconsult Asiaconsult
      Project Holder
    ckone, I like what you are doing, but: 1. Let us do without the globe for now. The more entries come in the more I feel that this is not the way to show our connection to Asia. 2. Please keep the text part of the logo plain and don't modify specific letters or replace them with graphics. Your concept for #11 looks compelling. The three entangled ying and yang elements (vs. the original two) add a nice Asian touch and could represent our three core markets Japan, Korea and China. Please render the image part seperately from the text (Asia Consult should be plain text) and move it to the left or right side of the logo (similar to what smayra10 has done for #6 and #7). Also, please play around with the colours and maybe fonts so we get some alternatives. Keep up the good work.

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  • November 24, 2011 4:32 PM
    Asiaconsult Asiaconsult
      Project Holder
    #5 looks cool but is a bit too 'flashy'. Please remember that I want the logo to represent a business consulting practice and I feel that your proposal is too agressive. Also, the width of the tag line should be identical with the main text. I suggest that you only work with concepts that keep the main text and tag line in plain writing, i.e. without any graphical enhancements. #6 and #7 are both very good looking proposals and I personally clearly prefer #7. Can you play around with the colour schemes a bit to show some variations of the same lay-out? Also, I would like to return to the tag line "Management & Market Excellence" as it is broader and better reflects our area of competence. Sorry, #8 is an absolute no go. The rendering of elements of the Japanese military flag is not appropriate and does not reflect our values at all. Also the text portion is way too playish with the outline/italic main text and the mirrored tag line. #9 is also too playish; almost baroque. I cannot see anything on the globe except a red blurr where Japan is supposed to be. Remember, we are not a Japan consultancy but a consultancy based in Japan. Keep the text plain and simple as in smayra10's proposals and add a little graphic element that gives the whole design a dynamic/lively touch. But don't overdo it ;-). Again #7 is clearly going into the right direction. I look forward to see more of your great work but please read the creative brief as well as my comments to make sure you are aligned to the design objective.

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  • November 23, 2011 4:11 PM
    Asiaconsult Asiaconsult
      Project Holder
    BTW: #3 and #4 doe not show Japan on the globe...

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  • November 23, 2011 3:45 PM
    Asiaconsult Asiaconsult
      Project Holder
    Swaroopte, thanks for your entries #1 and #2. Sorry to eliminate your proposals but I was thinking of something different, maybe more like #3 and #4. I also believe a white backround is more suitable for a flexible application of the logo. smayra10, this is a start in the right direction. Not sure if I like the globe too much. I know its used to make the connection to APAC region without using Kanji or other country specific characters. Any other ideas how that can be achieved? Let us wait for a few more proposals for me to get a better idea. I am also thinking to use 'marketing' instead of 'market' in the tag line. While I provided a colour sceme in the creative brief, of course this is not set in stone. You may very well play around with other colours. Maybe a bit of red. I know that the combination red/gold is very powerful in China but does not reflect my personal preference. Keep up the good work!

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