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Logo Revamp for an established family excavation and heavy equipment rental company

A. Lacroix Equipment Rentals Ltd

Contest Holder XKEV8R ?

Last Logged in : 3526days19hrs ago

Concepts Submitted

146

Guaranteed Prize
225
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Logo Revamp for an established f ...
Industry: Construction Logo
Contest Launched: Feb 24, 2015
Selected: 1 winning design from 146 concepts
Winning Design by: graphicsB8
Close Date: Mar 16, 2015


	Logo Revamp for an established family excavation and heavy equipment rental company - Construction


Awarded as a winner
Project Report    

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#130

#146

#143


Creative Brief


Logo Revamp for an established family excavation and heavy equipment rental company

A. Lacroix Equipment Rentals Ltd

We really DIG your business!

No

lacroixrentals.com

the letter X within "Lacroix" will be accented in reference to Excavation.

relate our new logo with the automatic reference to excavation with a excavator bucket with simplicity and distinction.

Construction

Logo Type
Logo Type

Symbolic
Symbolic

Illustrative
Illustrative


Masculine
Modern
Cutting-edge
Simple
Professional

blue white black

3

Likes
- an excavator bucket outline within the logo
- highlighting the letter X as a play in words that X should equal Excavation
- the name Lacroix as the main highlight "Equipment Rentals Ltd" as the secondary
- tag line not necessary but you decide
-logo will be used as screen printing on black or navy t-shirts and hoodies as well as on vehicle doors and Orange excavator boom arms.

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Discussion


Comments

  • March 03, 2015 2:02 PM
    XKEV8R XKEV8R
      Project Holder
    Attention Designers, I'm open to more options then listed in the brief. The excavator bucket does not have to come off of the X, it can be a shadow, behind or inside as well. It is not necessary to only focus on the X. Think outside the box, most of all, what looks good to you will look good to me. Thanks to all!

    Like Icon 0   DislikeIcon 0
  • February 24, 2015 8:32 PM
    XKEV8R XKEV8R
      Project Holder
    Thank you to all the designers so far. Great work! Here are a few notes. The letter "A." Should be a smaller font size then Lacroix. The letter X should be the focus with a larger X which is also an abbreviation for "excavation" Please have a look at original uploaded logo for colour scheme.

    Like Icon 0   DislikeIcon 0
  • February 24, 2015 12:24 PM
    XKEV8R XKEV8R
      Project Holder
    Please add "Excavator Bucket"

    Like Icon 0   DislikeIcon 0