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Logo / Identity for Leader-Leader

Leader-Leader

Contest Holder ldmarquet ?

Last Logged in : 4801days17hrs ago

Concepts Submitted

71

Guaranteed Prize
199
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers.
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Live Project

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Deciding

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Project Finalized


Project: Logo / Identity for Leader-Leader
Industry: Business Opportunities Logo
Contest Launched: Sep 16, 2011
Selected: 1 winning design from 71 concepts
Winning Design by: blackmarker
Close Date: Sep 24, 2011


Logo / Identity for Leader-Leader - Business Opportunities


Awarded as a winner
Project Report    

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#53

#45

#56

#41

#25

#24

#21

#12

#1

#13

#11

#71

#69

#68

#66

#65

#63

#57

#55


Creative Brief


Logo / Identity for Leader-Leader

Leader-Leader

Dedicated to the Leader in All of Us

Yes

Leader-Leader is a movement. It needs a look and feel that includes a square logo for FB, a masthead for the newsletter and website. Leader-Leader breaks with conventional ideas of leadership. It declares that all of us can and should be leaders. Here is a link to the latest newsletter: http://www.mynewsletterbuilder.com/email/newsletter/1411004003

Business Opportunities

Logo Type
Logo Type

Abstract Mark
Abstract Mark


Cutting-Edge
Unique/Creative
Clean/Simple
Modern
Serious

The blue that we use in the newsletter and another color of your choosing

2

The color scheme and font should define a consistent look and feel for use with the blog, FB, twitter, the book, and newsletter. We want three different logos, an abstract, and abstract with a name, and the use of the name for the logo. The tagline is optional in all 3. Again, Leader-Leader needs a square logo for FB and Twitter, a masthead for the newsletter, and possibly a book cover. We will consider entries that include all three. Here again is the newsletter http://www.mynewsletterbuilder.com/email/newsletter/1411004003

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Discussion


Comments

  • September 23, 2011 4:49 PM
    ldmarquet ldmarquet
      Project Holder
    The designs are looking better. One thing we want to clarify is that this is an information-age movement. We need a font that reflects that. Something modern, tradition-breaking, and serious. Similar to this http://www.dafont.com/bitsumishi.font. But don't use it in all your designs, we want to see other fonts as well.

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  • September 23, 2011 11:16 AM
    ldmarquet ldmarquet
      Project Holder
    everyone is doing great. I want to change the tagline to "The Movement" happened after looking at some designs and thinking about it. also, play with L2 as in l-squared instead of LL for the design. is there something interesting where we can make leader-leader iconically look like people? i'm pretty sure we need something that's evocative of people or a person.

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  • September 22, 2011 3:02 PM
    ldmarquet ldmarquet
      Project Holder
    Design #27 - We like the iconic person and the cleaner L, can you bring back the double L #33, 32 - We like the colors and font and the attempt at an iconic person, but it reminds us of pacman. #21 - We like the iconic person but it looks too much like a heart. #25 - Too geometric, we'd like it to be more graphic #34 - We like the colors but it looks like we're trying to leverage Lexus' logo. Leveraging Lexus is not bad but it needs to be more subtle.

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  • September 21, 2011 8:11 PM
    ldmarquet ldmarquet
      Project Holder
    We like the iconic person in design number 20 but the L's look too much like ski boots. The words in design 20 are too light and skinny. They need more gravity and a darker shade of blue. We like the font of design number 14 and the way the darker blue is on the bottom.

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  • September 21, 2011 2:40 PM
    ldmarquet ldmarquet
      Project Holder
    Also we would like to see someone integrate a symbol of a person into the logo.

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  • September 21, 2011 2:39 PM
    ldmarquet ldmarquet
      Project Holder
    We like the complexity and modern feel of design number 14. We want to see it the a different tagline; "The Movement." We also want a touch more gravity to the design (ie darker blue, bolder letters) but the font is good. Also we like the color of the L's from entry #5 but we also like the frame scheme from entry #1. We think combining those two elements would work well.

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  • September 20, 2011 5:06 PM
    ldmarquet ldmarquet
      Project Holder
    We like the colors and the framing on the original design. The Longer L's are good but can you get them closer together? We also like the color you used for the tagline in the second design. Combine the two.

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  • September 20, 2011 11:14 AM
    ldmarquet ldmarquet
      Project Holder
    Please make the vertical axes of the "L's" longer so they look more like L's and we would like to see some different colors.

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  • September 19, 2011 9:38 PM
    ldmarquet ldmarquet
      Project Holder
    We like the use of the letter L although they look a little square to be L's. We also like your use of the color blue. We wonder if we could see it with a different contrasting color. We were also interested in a masthead. A piece of artwork to go on top of blog or website. This masthead would not have any text.

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