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Logo for lifestyle brand on mindfulness & meditation

StressFit

Contest Holder justin-343 ?

Last Logged in : 2106days10hrs ago

Concepts Submitted

332

Guaranteed Prize
220
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Project Finalized


Project: Logo for lifestyle brand on mindf ...
Industry: Health Logo
Contest Launched: Feb 04, 2019
Selected: 1 winning design from 332 concepts
Winning Design by: justicia
Close Date: Feb 11, 2019


Logo for lifestyle brand on mindfulness & meditation - Health


Awarded as a winner
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Creative Brief


Logo for lifestyle brand on mindfulness & meditation

StressFit

Tune in to Now

No

The vision of the company is to create a lifestyle brand providing meditative experiences and plant a seed in society where people are in tune with the 'now' in their daily lives so they live a more enjoyable, higher quality life in which they thrive every day, in every moment. We want this benefit to be felt deep within but also to impact the people around them having an unstoppable flow-on effect.

The brand will use guided meditations with binaural beats (special music) and headphones that can be listened to in a class, on the go or at home. The logo will appear on apparel, headphones, mats, apps, studio where classes will be held as well as all other branded materials, products and services.

The meditations are based on the 'Wheel of life'. The concept of having a round cicle / balanced life is important and would be desired to include in the logo.

We picture the logo being extremely simple, clean and represent calm, clarity, relaxed, be sexy, modern, happy.

We do not want a logo design that looks like a yoga studio and other health and wellness typical ones.

Colour: it has to work in both black and white as well as colour. Some colours we liked were shades of green, blue, turquoise.

We would also like a long version and a short version of the logo. Please include an option for each. One which is for extended us and one which only has S.F (short for StressFit).

At this point we have not decided if we want the extended logo to include the tagline as well. if you have nice ideas we are open.

Health

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Initials
Initials


Modern
Cutting-edge
Youthful
Simple

Purple,Light Blue,Green,

The vision of the company is to create a lifestyle brand providing meditative experiences and plant a seed in society where people are in tune with the 'now' in their daily lives so they live a more enjoyable, higher quality life in which they thrive every day, in every moment. We want this benefit to be felt deep within but also to impact the people around them having an unstoppable flow-on effect.

The brand will use guided meditations with binaural beats (special music) and headphones that can be listened to in a class, on the go or at home. The logo will appear on apparel, headphones, mats, apps, studio where classes will be held as well as all other branded materials, products and services.

The meditations are based on the 'Wheel of life'. The concept of having a round cicle / balanced life is important and would be desired to include in the logo.

We picture the logo being extremely simple, clean and represent calm, clarity, relaxed, be sexy, modern, happy.

We do not want a logo design that looks like a yoga studio and other health and wellness typical ones.

Colour: it has to work in both black and white as well as colour. Some colours we liked were shades of green, blue, turquoise.

We would also like a long version and a short version of the logo. Please include an option for each. One which is for extended us and one which only has S.F (short for StressFit).

At this point we have not decided if we want the extended logo to include the tagline as well. if you have nice ideas we are open.

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Discussion


Comments

  • February 08, 2019 5:23 AM
    justin-343 justin-343
      Project Holder
    On the right track with the new design. Want it to be more flowing. give the sensation of movement and energy. Also different thickness at different points to highlight the movement. I uploaded 2 more images and notes to the project. Please go look now and use the both as inspiration to provide an adjusted design. We only have two days left and really want to find the best design. Thank you!

    Like Icon 1   DislikeIcon 1
  • February 07, 2019 2:34 PM
    justin-343 justin-343
      Project Holder
    please look at the uploaded images. i have provided more guidance. Please take it and make it amazing!

    Like Icon 0   DislikeIcon 1
  • February 06, 2019 9:14 AM
    justin-343 justin-343
      Project Holder
    looking for a logo that makes you relaxed. One that does not look corporate and also looks edgy. One that integrates SF as a short version for the logo as well as a long version One that is simple, unique and looks good small and large on all types of branded products and services.

    Like Icon 1   DislikeIcon 1
  • February 04, 2019 4:42 PM
    justin-343 justin-343
      Project Holder
    #Draft 65 love the simplicity of the logo. It is something beautiful but also has meaning.

    Like Icon 0   DislikeIcon 1
  • February 04, 2019 3:23 PM
    justin-343 justin-343
      Project Holder
    draft #56 like the uniqueness of the logo. The text font and style is really good.

    Like Icon 0   DislikeIcon 1
  • February 04, 2019 3:00 PM
    justin-343 justin-343
      Project Holder
    draft #47 really like the simplicity of the logo. The text needs to be changed.

    Like Icon 0   DislikeIcon 1
  • February 04, 2019 9:56 AM
    justin-343 justin-343
      Project Holder
    draft #10 really like the simplicity of it. Clean thin lines are good. Some other options not as a face could be helpful.

    Like Icon 1   DislikeIcon 1