Logo design - Floors Direct

Floors Direct (can be done without space)

Contest Holder floorsdirect ?

Last Logged in : 5162days5hrs ago

Concepts Submitted

Guaranteed Prize

225

Winner(s)

A Logo, Monogram, or Icon

All design entries can be viewed by other designers.

Live Project

Deciding

Project Finalized

Project: Logo design - Floors Direct

Industry: Construction Logo

Contest Launched: Oct 13, 2010

Selected: 1 winning design from 95 concepts

Winning Design by: cracks

Close Date: Oct 23, 2010

Concept #87

Awarded as a winner

sigen

#94

mylittlestar

#92

7stars

#71

Creative Brief

Project name

Logo design - Floors Direct

Design Text

Floors Direct (can be done without space)

Tagline

Hardwood flooring for less

Include this tagline in my logo.

Describe who/what this design is about

Floors Direct sells hardwood floors online direct to consumer.
Note I would like without a tag, and same with an editable tag ( in case we want to change out for web address for decals etc ),. Not sure if this an an option though?

Industry type

Construction

What kind of design are you looking for?

Logo Type

Symbolic

How would you describe the effect in your logo:(Check all that apply)

Clean/Simple
Industry Oriented

What colors would you like?

Navy, Platinum Grey, YellowishOrange highlights 2 Colours up to 3.

How many colors do you want in your design?

not sure

Do you have any additional suggestions or ideas?

Website functionality is similar to
www.builddirect.com
www.floorsdirect.com.au/index.php-template only
http://osc4.template-help.com/zencart_30192/index.php-aesthetic

Unfortuantely you cant seem to attach files here
But bascially I prefer logo to side and clean simple font to RHS

- Like the wood logo at this address
http://www.flynnwoodfloors.com/ and played around with
Floors (Dark Blue) Direct - (Yellow orange) - arial bold rounded font with tag line on or off ( which we can edit in the jpeg file ?)
If I could attach a file could show you what I want but go for it - leave in your capable hands

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Discussion

Comments

October 21, 2010 5:39 AM
floorsdirect
Project Holder

sigen like your colour choices but came in a a bit late and similar to 7star design

0 0
October 20, 2010 6:44 PM
floorsdirect
Project Holder

Hi I have extended 3 days to tweak final design choices- given 12 hour time difference . will feedback 8pm ( aust time)

0 0
October 20, 2010 4:06 PM
HAMZA

feedback plz

0 0
October 20, 2010 7:08 AM
HAMZA

plz check color variation

0 0
October 20, 2010 6:53 AM
floorsdirect
Project Holder

#21 & #10 . as per last post re colur variet but would like to see your version in green, black- , or same green/ dark navy, refer logocolour.doc for livesport logo sample extract (off another project) cheers fi

0 0
October 20, 2010 6:40 AM
HAMZA

thanx ch ok ch i will submit updated design as soon thanx

0 0
October 20, 2010 6:37 AM
floorsdirect
Project Holder

HAMZA lOVE the billboard :) see my comments - colour a bit too dark and needs more contrast- like the grain texture in the wood pattern .

0 0
October 20, 2010 6:32 AM
floorsdirect
Project Holder

thankyou- all finishes tomorrow and will finalise thankyou all for you efforts . very impressed with the quality # 28 . good - looks a bit heavy -colours are a bit too dark but like grainy texture of symbol- please lighten up- requires some contrast #23- Like it- please add some grainy texture to symbols- also fatten font and cap and justify tag. Not fond of the black . could you post a version with a different brown (bit soft) and with the gold into the "FLOOR DIRECT" part of logo #21 -Clever nothing to change re design .we are unsure of the blue/yellow,was hoping for some variety in the color choice as havent decided on colours yet which will influence web design. This can work with any . Would you mind just playing with the 2 colours combos- charteuse,navy,red,mulberry, white, orange combos- have seen mostly brown and blues, yellows on the site z illustrations #10 stronger- as per above comment amira - liked design . in this instance was lookng for something a bit crisper but thankyou Hamra- thankyou good variety but came in a bit late for rework

0 0
October 20, 2010 6:19 AM
HAMZA

thanx for rating ch do u want any changes my design?

0 0
October 20, 2010 3:43 AM
HAMZA

feedback plz

0 0
October 19, 2010 6:00 PM
floorsdirect
Project Holder

Designers I will feedback at 7pm (Australia time- gday :) as i dont have internet access during day -but great work!!!

0 0
October 19, 2010 5:58 PM
floorsdirect
Project Holder

Re logo03 0410.doc - there is a design at top that has stacked cubes alternately positioned left to right, which I like. Instead of cubes I wanted to see the cubes replaced with the rectangular shape of the "end view" of a piece of flooring which has grooves in the sides which I drew with lines and has an arrow pointing to it. Word font for floors direct could be next either stacked on too of each other or left to right . Ignore the image of the locked flooring , that was just to demonstrate concept of how floor fits together

0 0
October 19, 2010 6:57 AM
amira

I just posted my modifications for #7. I'm sorry, I don't understand your instructions for your "logo_03_1410" document. I don't really get what you want with those symbols. If you don't like what I'm created thus far, please say so. Thank you.

0 0
October 19, 2010 5:25 AM
floorsdirect
Project Holder

bimpop- Hi can you see if you can put some grainy texture into the logo symbol panels otherwise like it, Also Justify the tag and take off the end dashes, and just show some different colour options. Also all designers no more logoo symbols like yove done already in this version as enough options here and look a bit the same. Would like to see the other version as per the upload logo03 1410 in brief

0 0
October 19, 2010 5:11 AM
floorsdirect
Project Holder

Also Bimpop- floor needs to look like floor if relplicating pattern, as pattern looks bit like tiles but like shape and shadow

0 0
October 19, 2010 5:06 AM
floorsdirect
Project Holder

Designers. I uploaded yesterday morn a attachment ( see logo 03 1410.doc)which I wanted to see a mock up of but you must not get alerts . So would appreciate if someone can have a go at that. please read comments attached to it. can either logo stack or side by side Draft# 11/12 look same .like it but not browns too flat. diffrent colours please. Draft#7 - like it wth the letter shadow and box shadow but please move the graphic too the side, and give another view of CAP LETTERS and tag CAPPED and justified. #6 try diffrent colousrrs- not brown. I wont be able to look again until 7 pm Wed nite (which is am wed usa time .thanks 0

0 0
October 19, 2010 5:06 AM
floorsdirect
Project Holder

Designers. I uploaded yesterday morn a attachment ( see logo 03 1410.doc)which I wanted to see a mock up of but you must not get alerts . So would appreciate if someone can have a go at that. please read comments attached to it. can either logo stack or side by side Draft# 11/12 look same .like it but not browns too flat. diffrent colours please. Draft#7 - like it wth the letter shadow and box shadow but please move the graphic too the side, and give another view of CAP LETTERS and tag CAPPED and justified. #6 try diffrent colousrrs- not brown. I wont be able to look again until 7 pm Wed nite (which is am wed usa time .thanks 0

0 0
October 17, 2010 6:10 PM
floorsdirect
Project Holder

Hi - 3 designers -draft #s arent displaying but-I like designs so far . Z illustrations-The floor graphic maybe looks a little like a brick wall more than a floor- but nice. Can I see with a with different darker yellow and an orange. Bimpop Like the graphic but would like to see alternative colour for logos as browns might look a bit flat on signage. I would like to see a third view as per the attached upload-2.Feel free to try other colours as they seem the easiest to change out once style is set. would like to see a grey, orange , navy view - Graphic Zone apologies but your image is not displaying for some reason. Id would like to see a tag line , non tag line for a design , as am unsure which view I wish to go with. thank you.

0 0
October 15, 2010 1:50 AM
floorsdirect
Project Holder

Hi #1. My job doesnt seem to display as a project in the browse projects sections. Most curious. The symbol doesnt really seem to relate to flooring other than by colour so bit hard to work out visually what we do. The yellow part of logo is too gold. and font probably neeeds to be thicker if you are replicating the design I knocked up. happy for you to come up with something different/ better cheers fi

0 0

Contest Winner(s)

Winner(s)	Design(s)	Prize Money
Contest Winner	Concept # 87	$ 225

Logo design - Floors Direct

Concept #87

Creative Brief

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