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21st transportation company
RubyRide
|
Contest Holder
jehanse2
?
Last Logged in : 3487days14hrs ago |
Concepts Submitted
51 |
Guaranteed Prize
250
|
Winner(s) | Marketing collateral |
 All design entries are veiled from other designers till the end of the contest.
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Live Project
Deciding
Project Finalized
Project: 21st transportation company
Industry:
Transportation Logo
Contest Launched:
Mar 31, 2015
Selected:
1
winning design from 51 concepts
Winning Design by:
pivotal
Close Date:
Apr 14, 2015
Creative Brief
21st transportation company
RubyRide
Transportation
YOUTH/FAMILIES Persona Type/Who is using RubyRide:: -K-12, College/University students Service Examples: Carpooling, college students groceries, date nights, family outings etc. Why use a RubyRide? Drivers Back round checked/substance screened, WIFI in the cars to do homework, cars are insured and company owned, families can split plans to carpool kids, etc. COMMUTERS -Persona Type/Who is using RubyRide Businessmen Service Examples: Driving the everyday worker to and from the office, with wifi in the cars they are able to work while commuting. Instead of never being able to do stuff during rush hour they can now work. Because you don't pay per trip you never have to worry about paying extra when traveling during peak commuter hours. SENIORS Persona Type/Who is using RubyRide: Ages 65+, people who cannot or who don’t want to drive but want travel around their communities, can be purchased for a loved one or can be shared with a friend Service Examples: taking users to the grocery store, to their appointments, and to visit friends in their community etc. BUSINESESS Persona Type/Who is using RubyRide: medical, colleges/universities, organizations, and general businesses Service Examples: medical transportation for patients, community transportation, and customer and employee transportation etc.
Use RubyRide logo (www.rubyride.co) Design Request: -NO small flyer or small tri-fold design -Preferred : Bi-Fold design (something that can be opened like a book) Front Page: Open to design ideas, make sure RubyRide logo is displayed w/ contact info Inside: 1. Company Overview 2. Service Types (ideal if you can plug in a stock photo of different personas ie: senior, youth, family, business photo per service type) 3. How we are different (suggestion: create a graph that shows competitors and RubyRide service comparison, check mark boxes) Back: Company information/Social Media Twitter: @RideRuby Facebook: https://www.facebook.com/RubyRides LinkedIn: https://www.linkedin.com/company/ruby-ride
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